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Selling practices policy


Policy overview
Item description
Terms and conditions
Product availability
Shipping and handling costs
Shipping and handling time
Communication
Returns
Other rules for sellers

Policy overview
To run a great business, sellers work hard to ensure smooth and professional transactions with their buyers. This includes setting buyer expectations and meeting those expectations.

Some of the most basic things you can do are to provide accurate and consistent details about your item and to be clear and specific about the terms and conditions of the sale. You should also make every effort to provide excellent customer service from start to finish, including:

  • Charging reasonable shipping and handling costs
  • Specifying your handling time and return policy in your listing
  • Responding to buyers' questions promptly
  • Being professional throughout the transaction
  • Making sure the item is delivered to the buyer as described in your listing
To help you meet the seller performance standards on eBay, we've outlined the basic requirements that all sellers need to meet. We've also provided tips on how you can meet—and exceed—buyers' expectations.

Be sure to follow the guidelines in this policy. If you don't, your listings may be removed, and you may be subject to a range of other actions, including restrictions of your buying and selling privileges and suspension of your account. Keep in mind that you could also lose your PowerSeller or Top-rated seller status.

Item description
The listing page is where buyers go for most of their information. Information in the listing helps them decide what to buy and what to expect when they get an item. It's important to make sure that the listing is only used to describe the item for sale and to professionally communicate the terms of the sale.

What to do

You're required to:

  • Describe only the item you're selling in the listing and the terms of the sale.
  • Provide complete and accurate details.
  • Specify the condition of the item.
  • Describe any defects or flaws—this helps avoid problems or buyer dissatisfaction.
  • When selling used, refurbished, or flawed items, we recommend you include pictures of the actual item for sale, instead of a stock photo.
What not to do
  • You're not allowed to include conflicting or misleading product information in a listing. For example, if you're offering a refurbished item, you can't describe the condition as "New" in item specifics.
  • You can't include pictures that don't accurately represent the item for sale.
  • You can't include comments that discourage buyers from participating or that could make them lose trust in eBay sellers and our website. For example, we don't allow statements like "eBay holds me to a standard well above 4 stars. 4 stars will get me suspended, so please only leave 5 stars."
  • You're not allowed to use eBay's Top-rated seller logo or similar artwork and expressions because they would make our Top-rated seller badge less valuable and less effective. You also can't use phrases like "top rated seller," "top seller," "trusted seller," or other similar terms. (If you're a Top-rated seller, a prominent Top-rated seller badge will appear in your listings.)

Terms and conditions
It's important that you clearly specify the terms and conditions of the sale in your listing, so buyers know what to expect.

What to do

You're required to include the following details in your listing:

  • Forms of payment you accept
  • Return policy
  • Restocking fee, if applicable
  • Shipping and handling method, costs, and other information
  • Taxes and any applicable government imposed fees (such as electronic waste disposal fees)
  • Tell buyers about the terms of the transaction in your listing.

You're required to meet the expectations you've set in your listing.

What not to do
  • You're not allowed to provide inconsistent or misleading information on the terms and conditions of the sale.
  • Once the buyer has committed to purchasing the item, you can't change the terms of the sale.
  • Examples of prohibited behavior include:
    • Entering an amount for shipping costs when you're listing an item, and then indicating that you charge a different amount either in the item description or after the buyer has committed to buying the item
    • Providing false tracking information
    • Stating in a listing that you accept returns, but refusing to do so after the item's been purchased
  • You're not allowed to say that you're not responsible for item delivery or ensuring that the item is delivered as described. For example, we don't allow statements like "I am not responsible for the item once it's dropped in the mail."

Product availability

When buyers bid on or purchase an item on eBay, they should feel confident that the item is available and will be delivered in a timely manner.

What to do
  • You must ensure the items you are offering are in stock for the duration of the listing and are delivered to the buyer, unless the buyer doesn't meet the terms of your listing.

  • If you run into an inventory problem that's beyond your control, you're still responsible for letting the buyer know when the item will be available or issuing a refund for the full amount immediately.

What not to do

You're not allowed to:

  • List an item that may be out of stock at the time of purchase.
  • List an item that you're simultaneously selling outside of eBay.
  • Offer an item that may not be what's delivered to the buyer.

Shipping and handling costs
Be sure to specify shipping costs and related service charges in your listings. It's against our rules to provide unclear or misleading shipping information or to charge unreasonable fees for shipping and related services.

What you can charge

Actual shipping cost: This is the amount for shipping the item. It should be what you paid the carrier.

Handling cost: This can include the cost of packaging materials and insurance cost, if any.

Delivery Confirmation and extra services: If these options are offered to the buyer, you can only charge what they actually cost. Examples of services include:

  • Certificate of Mailing
  • Certified Mail
  • Collect on Delivery
  • Delivery Confirmation
  • Registered Mail
  • Restricted Delivery
  • Return Receipt
  • Signature Confirmation
  • Special Handling

Tax and government imposed fees: Only applicable federal, state, country, city, Value Added Tax (VAT), or equivalent taxes may be charged.

Categories with maximum shipping costs eBay sets maximum shipping costs in some categories (English information). 
Free shipping You can offer free shipping to select or all destinations.

For a destination with free shipping, no other fees related to shipping, handling, or packaging can be charged.

You're not allowed to change the shipping method to a slower option.
What you're not allowed to charge

Insurance: You can't charge a separate fee for insurance, although you still need to make sure your item arrives as described.

Tip: You should incorporate any insurance fees into an item's price or handling cost.

Tariffs, duties, and customs fees: For cross-border transactions, you're not allowed to collect tariffs, duties, or customs fees. (Buyers may be responsible for paying these fees as required by country laws.)

Tip: Remember not to inappropriately classify an item as a gift as a way to avoid certain duties, tariffs, or customs fees. U.S. law prohibits submitting false or misleading customs information.

Related fees: Things like gas, mileage, time spent at a carrier, employee wages, or eBay and PayPal fees should not be added.

Shipping and handling time
Buyers want to know when they can expect to get their items.

What to do

You're required to specify in your listing clearly and accurately when the item will be shipped.

You're also required to ship items within 30 days from the date of purchase (see our presale listings policy (English only) for more details).

Use tracking, Delivery Confirmation, or Signature Confirmation.

For items above US$250, using Delivery Confirmation and Signature Confirmation can help protect you in cases where a buyer claims an item wasn't received.

What not to do

If PayPal places a temporary hold (English information) on payments you receive for an item you sold, you're not allowed to hold shipment until the funds are released.

Note that holding shipment may affect your detailed seller ratings and buyer satisfaction, which increases the chances of future PayPal payments being held.


When you list your item you can choose from several shipping options. We categorize each option as one-day (not applicable to cross-border shipping), expedited, standard, or economy. Information about your shipping services, shipping speed, and estimated delivery times appears in your listings.

For further information

Communication
Do whatever you can to provide excellent customer service. Meeting or exceeding buyers' expectations can help you improve your performance on eBay.

What to do
  • Respond promptly to any questions during the bidding or buying process, as well as after the item has been purchased.
  • Communicate professionally, including in your emails.
  • Send shipping updates with tracking information, if available.
  • Be responsive to any buyer concerns or problems.
What not to do You're not allowed to use profane or offensive language with anyone on eBay.

Returns
You're required to specify your return policy in your listings, even if you don't accept returns. However, we encourage you to accept returns because it helps increase buyer satisfaction.

What to do

You're required to specify if items can be returned and under what conditions

If returns are accepted, you must specify:

  • The time period for returns
  • How the refund is issued
  • Who pays for return shipping
  • What is the restocking fee, if any
About restocking fees
  • If you charge a restocking fee for returns, we recommend that you only ask for a reasonable amount.
  • You shouldn't charge restocking fees for items returned due to damages, defects, or not-as-described in the listing.
  • Being upfront about returns and restocking fees should encourage buyers to resolve potential issues before they become bigger problems.

Other rules for sellers

You're responsible for reviewing and understanding our rules for sellers (English only), as well as all relevant laws and regulations in the User Agreement. Knowing our policies before you list an item can lead to smoother, more successful transactions, and it can help you avoid breaking rules by mistake.